myEmpirePROThe quest “how to generate leads for network marketing” is a great indicator of one of the few entrepreneurs that we have in the profession. Often, you will find people that just want to make money overnight.
They want to go from A (present status) to B (financially free) but they don’t want to be bothered with the ‘how’.
A lot of times, it’s just a mindset thing.
There are simply way too many people in the profession who have no business trying to be an entrepreneur. So congratulations to you because…
In this episode, I will share my knowledge with you on how to get leads for your network marketing business. Clearly, you are familiar with the 3 major obstacles for most network marketers:
- Lack of Leads
- Lack of Money
- Lack of Leadership
I know… there are so much leadership training in most network marketing companies. How manage that ‘lack of leadership‘ is a big problem. It’s simple.
Just like in all sectors, we have too many people practicing something other than what they preach. Part of leadership is taking responsibility and that’s what you are doing.
When you have people in your downline that don’t know what to do other than another home meeting once they burn through their warm marketing, there is a LEAK in that leadership.
After my encounter with thousands of network marketers, I found this to be a common theme. The few entrepreneurs (about 2 – 3%) that truly wants to build a thriving business often have to…
…learn network marketing leads generation by themselves.
I am glad you didn’t turn that into an excuse like the other 98%. You are actually here with an intention to make it happen. One of my mentors would say there are 3 types of people in the business:
- Those who watch things happen.
- Those who make things happen and…
- Those who asked… “what happened?”
I’m happy to allow you to decide which one you are. But I will give you a little hint. The ones that make money in this business are the leaders. They are the real entrepreneurs.
Entrepreneurs make things happen and take responsibility for solving problems. If network marketing leads generation is a problem, a leader would solve it for themselves and the rest of the world… and make money doing it too.
So I encourage you to stay of the path to…
…mastering the art and science of generating network marketing leads that converts to sales and recruiting.
(NOTE: Want to copy & paste my personal prospecting system into your business? This is how I was able to build my downline to 7,000+, recruit 20 – 30 reps per month, generating $13,000 – $15,000 in a single day WITHOUT the need to mess with my family and friends ever again? PLUS you will discover my Automatic Downline Builder Program. post_name; ?>&popup=1″ target=”_blank”>
Right now, I want share 3 simple steps to doing that.
Obviously, the greatest businesses in the world advertise. Guess what, your business is no different. You have to advertise or you will breed a dead business.
Your main product are people and relationship with the people. If you focus on that, 65% of the job is done.
Before I get into the 3 steps to generating highly responsive and converting network marketing leads, note this 4 things to master while crafting the message in your ad.
- Emotions of the prospect
- Psychology of the prospect
- Your personal emotions
- Your personal psychology
“You can have everything in life you want, if you will just help other people get what they want.” – Zig Ziglar
This will allow you to find the balance between what you want and what your prospect wants. It’s directly related to the first step in generating leads that convert for your business and that’s.
- Leading with value first – Who is the ideal lead for your network marketing business? What does this person want at the moment. I will tell you the ideal lead for my network marketing business.a – Struggling network marketers.
b – Some on actively searching for a way to make money from home.My problem is to solve these people’s problems. A problem needed to exist for me to target a prospect with a marketing message that converts. This is called attraction marketing.A type of prospect was missing there. They are mostly YOU and I’s family and friends. You have to preach to them why they need a ‘plan b’. You have have to convince them that entrepreneurship is the only place where the true American dream lies.
Sorry, I decided I would not waste my energy or my bandwidth (like one of my mentors would say) on this type of prospect. I decided in 2009 to let the amateurs do the job of bringing them into the profession.
I’d rather be the problem solver. That’s leading with value and that’s how to generate leads that converts in network marketing.
The simple message I start with when writing an ad uses this format. “How to [PLEASURE] without [PAIN]”. or… Here is how to [answer] to the [question]. Get it?
Imagine if your marketing is well targeted based on their behavior either through search or interest. The ad message will become a match made in heaven for solving your prospects’ problem.
- Following up with a ‘productized’ value in exchange for delivery email address – Let’s remember that this whole thing was about generating leads. In other words, someone is exchanging some type of contact information with you for more information.I prefer offering something of higher value in exchange for email addresses collected into an autoresponder. An autoresponder is a software that cost $20 or less per month. It’s one of the best investments in my business.
We call this offer a lead magnet. It’s essentially an information packaged that your prospect will still find useful even if they decided not to do business with you.
Enough people would chase after you to become a client, new rep or customer–more people than you can possibly talk to in a day.
- Deliver more value with your personal brand utilizing story telling – If you want to generate network marketing leads that converts all the time, you need to turn you leads and prospects into raving fans.How do your do that?
We covered the first half of that. It’s by out-giving your competition when it comes to value in the market place. It’s by solving more people’s problems and by answering more people’s questions.
Go ahead and observe all the biggest achievers in the world and you will find this to be true.
However, when you add story telling to the process, all walls will come down.Everyone is skeptical in these days and age–even about their very own abilities. People don’t even trust themselves.
The best way to overcome this obstacle is to become really good as giving value using storytelling.If that includes your own stories… you will build something bigger that a list of network marketing leads. You will building a loyal fan base, credibility, authority and brand that becomes a force to reckon with.
This is a simple business if you focus on what your ideal prospects already wants. These are the 3 major steps on how to get or generate network marketing leads that converts to a thriving, profitable and sustainable business from home.
https://www.youtube.com/watch?v=aTWSLZjADX8
