Not knowing these 3 steps is responsible for most rookies confusing “locking in a real estate wholesaling contracts” with deals.
So the more you understand what I share in this lesson, the more your contracts correlate with actual deals that close.
But keep in mind there are other factors still beyond the control of this mathematical calculation.

So before you lock a property under contract, you have to determine the maximum allowable offer that will become the proposed purchase price offer on the real estate wholesaling contracts.
In order to determine that magic number, we have to go through the 3 steps.
Step 1 – Estimating Rehab Cost
The idea of real estate wholesaling is to find deeply discounted properties first.
Therefore that presents the question;
“why would a homeowner want to sell a property less than its value?“
Many times, the property needs work and the owner just doesn’t have the resources to fix the house and list on the regular market with an licensed agent.
So you will need to estimate the cost of repairs needed to bring the property up to speed.
That number will be adjusted into your maximum allowable offer.
Step 2 – After Repair Value (A.R.V)
The ultimate end goal is to secure a deal (an accepted offer) that will lead to profit as soon as possible.
So there is very little room for speculations when determining the projected sales price once a property is fixed up.
We do so by pulling the comparable sales that happened within the last 6-12 months within 1 mile radius of the subject property.
Those variable number of months and vicinity can vary based on location and what type of market.
After that, a weighted average of the sales and purchase price of the comparable properties is used as the after repair value.
I use this tool to pull comparable (or comp as we call it.) (EmpireBigData.com)
Step 3 – Calculating a Maximum Allowable Offer
The last 2 steps lead us to this point. The offer is what starts the making or the breaking of the deal ultimately.
So it’s derived by actually multiplying the after repair value (A.R.V) by a factor that creates the equity spread that you want.
It’s traditionally 70% but it can vary depending on the local market.
If it’s a highly competitive market like New York City or Phoenix, Arizona, it can be as high as 80% or a little more.
And it can be as low as 55% in some markets.
For the sake of simplicity, let’s use 70%.
Simply multiply the ARV you calculated in step 2 by 70% and then deduct your estimated rehab cost (ERC).
That produces your maximum allowable offer.
I have created a free calculator at www.DealEstimator.com to help you do all 3 steps much more easily.
Below is a question for us to address with this lesson…
“ How is it going?
I’m a new real estate investor out of the Cincinnati OH area.
I made my first cold call and got my first appointment tomorrow 😁
It’s a 2 unit apartment that has been vacant for 8-10 yrs.
He needs full rehab and says he owes back-taxes and doesn’t know how much.
He’s asking for $25,000 and willing to negotiate the price.
I’m struggling with finding out how much to offer because I don’t know how much is a full rehab and how much he owes.
I would really appreciate any advice or helpful tips so I can move forward.”
Enjoy the video.
VIRTUAL WHOLESALING MASTERCLASS - FREE
How to Setup a 6-7-Figure Empire Flipping Houses Nationwide Using the Internet From Anywhere Without Cash, Capital or Credit...
(Ticket $97 - FREE MASTERCLASS) Click Here to Access
What contracts are needed for wholesaling real estate?
You need a simple real estate sales and purchases contract but you may also need assignment, joint venture or LLC transfer contract.
It depends on how it is structured.
How do you write a wholesale contract for real estate?
Simply contact an investor-friendly title company for a copy of simple real estate sales and purchase contract and BOOM*
Can you make money wholesaling real estate?
Yes you can make money as long as you understand it is a real business with need for real marketing activities.
How do I fill out a wholesale contract?
A wholesale real estate contract requires the name of the parties (buyers and sellers), the subject property, consideration, terms and proposed closing date.
Is wholesaling real estate illegal?
If wholesaling as a form of trading goods is not illegal, wholesaling is not and will never be illegal.
However due to abuse, what we found in recent times is the rise of state regulations.
Are you STRUGGLING in launching or... GROWING your Real Estate Investing & Wholesaling business?- FREE BOOK ($97 Value)
Are you having a difficult time generating motivated sellers, qualified buyers and closing your 1st or NEXT deal? Is your dream to build an empire to sustainable heights heading down the drains?
Padilla 5.0 out of 5 stars ⭐⭐⭐⭐⭐ Awesome book!!
Excellent read!!
Cliff R. 4.0 out of 5 stars ⭐⭐⭐⭐ Full of actionable, useful information for sure.
The author does an excellent job of cutting through much of the real estate wholesaling BS that is prevalent in the market. That is to say while most gurus are teaching what they DO NOT DO, Ola outlines steps of creating value at the center of your marketing. His down to earth delivery just makes sense. He speaks of leveraging technology, the importance of multiple income streams, and an overview of the real estate wholesaling business in the new age of business marketing. For example, he mentions that many people don't even like their family members stopping by unannounced, so how can you expect them to be ultra receptive to a stranger popping up looking to capitalize on a misfortune. Of course that's not how the "Door Knocking" conversation would be framed, but that's exactly what it is. All in all I enjoyed the read and if you plan on making action your focus, you will too.
Brian Ellwood 5.0 out of 5 stars ⭐⭐⭐⭐⭐ Solid Advice From Someone Who's Been There
Ola is a legit real estate investor and marketer. He's a real student of wholesaling and marketing - his approach to marketing for wholesale deals - ADD VALUE - is recession proof and feels right. Don't pass up this book!
Melton Thomas 5.0 out of 5 stars ⭐⭐⭐⭐⭐ A true mindset shift!
As a virtual real estate wholesaler and investor, it makes sense to me to optimize my approach and use technology to drive. This book gave me a clear, concise framework that I could leverage and implement!
stacy 5.0 out of 5 stars ⭐⭐⭐⭐⭐ Amazing
This book is amazing and very beneficial. The author is very knowledgeable on the concepts at hand. Definitely a great book to read.