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How Much Should I BUDGET For TRAFFIC in Digital Marketing?

How Much Should I BUDGET For TRAFFIC in Digital Marketing?

Digital Marketing, Pay Per Click, Traffic Generation
One of our valued members asked this question… In digital marketing, How much should be considered as a baseline for traffic investment? First of all, what is digital marketing and what does he mean by traffic? Digital marketing is a broad term that encompasses all marketing efforts that use an electronic device or the internet. As for "traffic" in digital marketing, it refers to the visitors or users who come to your website or digital content who can potentially become leads, customers, clients and deals. To the question, there isn't a one-size-fits-all answer to how much you should consider as a baseline for traffic investment in digital marketing, as it depends on at least 8 factors: Business Goals: Consider your business objectives. Are you looking to raise brand awareness, generate…
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7 “HOLY MOLY” Tips from Myron Golden on Marketing and Sales & My Thoughts | Episode 7

7 “HOLY MOLY” Tips from Myron Golden on Marketing and Sales & My Thoughts | Episode 7

& My Thoughts, Digital Marketing, Marketing and Sales
Who is Myron Golden? Recently I stumbled into Myro Golden again on YouTube while he was being interviewed by Dan Henry.  My first encounter with him was on “Club House; the audio app” during the pandemic.  He uses a lot of biblical principles to teach marketing and sales strategies. What does Myron do? According to an example he gave on one of his most popular videos on making statable offers for sale, “Dr Myron Golden teaches people how to scale their business by selling predominantly high volume high ticket from the stage and his students have multiple 6 and 7-figure days faster than any other business coach in the industry.  I’m sure that would get your attention as well. Yes he is a PHD holder from a private school.  I…
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7 Timeless Tips from Anthony Morrison on Pay Per Click & My Thoughts | Episode 6

& My Thoughts, Digital Marketing, Pay Per Click
Who is Anthony Morrison? I consider Anthony a legend in the internet business and affiliate marketing game.  Over the past 12 years, I’ve followed his moves on and off.  He is consistent and consistently evolving as well. What does Anthony do? He is one of the top affiliates of Russell Brunson’s ClicksFunnel.  He has also evolved today to many things like software as a service (SAAS) businesses such WebinarFuel and even real estate. In the bizopp community, his most popular platform (more or less a business opportunity offer) is his viral affiliate program called Partner with Anthony. Anthony also ran Morrison Publishing, a membership program for teaching internet marketing out of Mississippi.  But this program doesn’t seem to have been updated since 2020.   At press time, he seems more engaged…
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7 Hacks from Patrick Bet-David on Social Media Marketing & My Thoughts | Episode 5

7 Hacks from Patrick Bet-David on Social Media Marketing & My Thoughts | Episode 5

& My Thoughts, Digital Marketing, Video Marketing
Who is Patrick Bet-David? I stumbled into Patrick Bet-David as a YouTube video content creator some 4-5 years ago.   I found out much later that he actually founded and ran an insurance network marketing company called PHP Agency until mid-2022 when it was sold.   Patrick is a 6’4’’ man who has been married since 2009 to his wife Jennifer and they are blessed with children.  He is a very proud family man. He has about 6 books published with "Your Next five Moves" being the most recent of them. As far as ethnicity and nationality, Patrick is an American born in Iraq to Assyrian/Armenian parents.  He served in the US Army after his high school education.  So he never finished college if he went at all.   In fact, he had…
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11 Fire Round Tips from Alex Hormozi on Video Marketing Domination & My Thoughts | Episode 4

11 Fire Round Tips from Alex Hormozi on Video Marketing Domination & My Thoughts | Episode 4

& My Thoughts, Digital Marketing, Video Marketing
Who is Alex Hormozi? Out of nowhere… at least that’s what it feels like in my head now.  Alex just started popping up everywhere.But after listening to one of his long-form videos, I now feel like I might have met this person before. Alex Hormozi is the founder of Acquisition.com and he has nothing to sell.  Yea right?  I do think that’s a very slick slogan especially when you walk around in shorts selling that to people like me.  I get it.  But we are all selling something. What does Alex do? From the looks of things at this point, it seems like Mr Hormozi is a video marketing professional.  Once you watch just one of his videos, he will literally start popping up everywhere, instagram, TikTok… literally everywhere. At…
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7 Tips from Adam Erhart on Video Marketing & My Thoughts | Episode 3

7 Tips from Adam Erhart on Video Marketing & My Thoughts | Episode 3

& My Thoughts, Digital Marketing, Video Marketing
Who is Adam Erhart? I said to myself.  “Let me see who else is talking about digital marketing on the streets of Youtube.” Then I stumbled into Adam’s videos. Needless to say, I am impressed by the videos I’ve seen so far.  Well detailed and clean presentation in simple ways to understand. And I quote…  “Strategy First - which has allowed me, my clients, and students, to consistently build, grow, and scale powerful, profitable, and freedom providing businesses – regardless of what channel, network, or platform we use.” From my gatherings, Adam is a marketing strategist who lives on the west coast of Canada.  I happen to be in Calgary, Alberta Canada on a business trip at press time.   Adam is also one of the instructors at digitalmarketer.com. He is…
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Anthony O’Neal on Net Worth & My Thoughts | Episode 2

Anthony O’Neal on Net Worth & My Thoughts | Episode 2

& My Thoughts, Content Marketing, Digital Marketing
Who is Anthony O’Neal? He is a guy who apparently went from $35,000 in debt at the age of 19 to becoming a best selling author.  He was a sidekick on Dame Ramsey’s show which is all about personal finances.  So I would guess that the Dave Ramsey brand has helped kick his influencer and content marketing career off well. I promise. I won’t use that as an excuse to not keep on building this platform beyond 3,500 subscribers.  I appreciate every single one of you. Actually, I am about to share with you some specific reasons why I am inspired. What does Anthony do? He is a content creator; a YouTuber.  He hosts a show called “The Table with AO” where he interviews many other successful people, with an…
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Ramon Ray on Personal Brand Building & My Thoughts | Episode 1

& My Thoughts, Content Marketing, Digital Marketing
Who is Ramon Ray? How did I miss this guy since 2009 of actively participating in the world of business and marketing?   Ramon Ray is a motivational speaker whose laugh is extremely contiguous.  He is also a piano player like myself. And he is a black man. Isn’t it amazing how much time we spend in our own little echo chamber?  Ramon Ray showed up on my radar as the first… only after my research in looking for the best marketers and entrepreneurs to profile for these series “and my thoughts.”.  Well, I am excited to share what I found with you. What does Ramon Ray do? He is the founder of smarthustle.com and according to his bio, he has sold a few businesses and he seems to be known…
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Digital Marketing Certified – Conclusion | Start The Business

Digital Marketing Certified – Conclusion | Start The Business

Digital Marketing, Digital Marketing Certified
In conclusion of “Digital Marketing Certified”, you will discover how to flip your thoughts & information into a $200,000+ per year income in 3 steps; no technical skills or experience required. And you will be able to do so without cold calling, texting strangers, pestering friends and family, knocking on doors, driving for dollars and you don’t even have to leave your house… ALL REMOTELY. This is an opportunity for you to add a project to your resume that can actually pay a 6-figure income on the side. I want to share a story of how I became responsible for a revenue of a little more than $3 million in 24 months and kept most of it doing exactly what I am about to show you. You too can run…
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Digital Marketing Certified – CHAPTER 10 – The Structure | The Plan

Digital Marketing, Digital Marketing Certified, Welcome
Early 2005, Sheraton Hotel, Woodbridge, New Jersey… after seeing an ad inside the newspaper Star Ledger, I showed up to an event where a gentleman was presenting. I purchased his $300 course and I consider it the best foundation I could have ever had when it comes to running a successful business and here is why. The course was basically a slapped-together black and white copy made from some sort of 1967 xerox machine.  But the content is majorly responsible for the success I’ve had to date because it started with direct response marketing particularly targeted at a specific pre-defined audience. But I have to tell you.  I think I’ve come to really appreciate that training even more in recent times.  However because of my lack of experience, I spent…
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