Motivated sellers do not search “real estate wholesalers near me” online, offline or anywhere.
If your marketing is targeted at people looking for real estate wholesalers, that’s a grave mistake that will cost you even more than money.
Even worse… It will cost you time.
I notice that wholesale rookies and newbies are tagging “WE BUY HOUSES” marketing message with hashtags such as:
#wholesalerealestate #wholesalingrealestate #realestatewholesaling #realestatewholesale
No matter what market condition you find yourself, someone is always buying something.
In a confident market, you can expect that people (the core pillar of a recession proof business) are buying lots of luxury products.
Real estate purchase is luxury for most people and they tend slow down on purchase of it in a slow market or market crisis.
But people are still buying necessities even from Smart Real Estate Wholesalers.
So the real question is if your business is positioned to be open in any market.
In March 2020, the whole world got hit with a terrible pandemic that killed 10’s of thousands of people.
Lots of governments locked down their economy and you guess it right, people and especially investors slowed down on buying real estate.
When there is uncertainty, market crashes.
So it’s only wise in the middle of that pandemic to re-adjust and approach prospecting with wisdom.
Sure, business continues but may be not as usual… especially traditional real estate wholesalers.
In fact, wholesalers can potentially continue to acquire contracts in the middle of a recession or bad market condition,
But only to find out later that the contracts could not be disposed.
Therefore signed contracts that used to be 80% of the work is now 20% of the work due to market uncertainties.
So it’s easy for me to know these things because I survived the 2008 real estate recession and I can comprehend the idea of a market shift.
Subsequently, the same mindset is what you need when approaching our marketing and sales language.
So no one is clicking through real estate wholesale hashtags to find someone to sell house to…
They are people looking to learn virtual wholesaling.
Likewise, no one is searching for real estate wholesalers near them to find a person to sell a discounted house to.
It’s your job as a marketer to understand these nuances and apply them appropriately into your marketing language as a wholesaler.
You are not a wholesaler outside of the click of wholesaler; you are an investor and you have a marketer to do that successfully and profitably.
Below is a question for us to address with this lesson…
“Use wisdom people!
People are dying or hospitalized.
Is this the right time?
ANSWER – It must be the right time. I got 2 deals today and have a business my man i don’t do this for hobby or to see what happens. I don’t have regular job….
It is not the time for wholesaling you will get a lot of that.
Plus the government offices are pretty much shut down.
Good luck to you.”
Enjoy the video.
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Padilla 5.0 out of 5 stars ⭐⭐⭐⭐⭐ Awesome book!!
Cliff R. 4.0 out of 5 stars ⭐⭐⭐⭐ Full of actionable, useful information for sure.
The author does an excellent job of cutting through much of the real estate wholesaling BS that is prevalent in the market. That is to say while most gurus are teaching what they DO NOT DO, Ola outlines steps of creating value at the center of your marketing. His down to earth delivery just makes sense. He speaks of leveraging technology, the importance of multiple income streams, and an overview of the real estate wholesaling business in the new age of business marketing. For example, he mentions that many people don't even like their family members stopping by unannounced, so how can you expect them to be ultra receptive to a stranger popping up looking to capitalize on a misfortune. Of course that's not how the "Door Knocking" conversation would be framed, but that's exactly what it is. All in all I enjoyed the read and if you plan on making action your focus, you will too.
Brian Ellwood 5.0 out of 5 stars ⭐⭐⭐⭐⭐ Solid Advice From Someone Who's Been There
Ola is a legit real estate investor and marketer. He's a real student of wholesaling and marketing - his approach to marketing for wholesale deals - ADD VALUE - is recession proof and feels right. Don't pass up this book!
Melton Thomas 5.0 out of 5 stars ⭐⭐⭐⭐⭐ A true mindset shift!
As a virtual real estate wholesaler and investor, it makes sense to me to optimize my approach and use technology to drive. This book gave me a clear, concise framework that I could leverage and implement!
stacy 5.0 out of 5 stars ⭐⭐⭐⭐⭐ Amazing
This book is amazing and very beneficial. The author is very knowledgeable on the concepts at hand. Definitely a great book to read.
How do I find wholesale real estate?
You can find wholesale properties by target marketing at potentially distressed property owners such as pre-foreclosures, tax delinquency, unwanted inheritances, tired landlord and etc.
How much do real estate wholesalers make?
It depends but particularly on how much of marketing and how skillful the wholesaler is as a marketer in a digital age.
A skillful wholesaler should be making no less than double 6 figures income once up and running with momentum.
Keep in mind; it is entrepreneurship. There is probably not going to be any paycheck next Friday as of yet.
What is a real estate wholesale deal?
It’s a deal generated from the art and science of finding a deeply discounted property using mass media marketing, locking it under a purchase contract and optionally selling or assigning the equitable interest in the contract to an end buyer who will execute the contract for an assignment fee.
How do you sell a house wholesale?
The first step is to lock the house under contract at a deep discount.
That enables you to assign the equitable rights in the contract to an able and willing buyer or investor who wants to fix and sell it.