myEmpirePROIn this video, I’m going to share 7 factors to consider when determining fair SEO services pricing presented to you by SEO marketing companies, agencies or professionals.
Also, if you have just learned the skills of SEO, you should know these 7 factors in order to know what to charge and not go broke. Use this information as your pricing guide as there is no perfect SEO cost calculator.
Congratulations. You are now clear that you need to create massive visibility for your website through the search engines at the lowest cost possibly.
The only route to that is employing SEO services from SEO marketing companies. SEO stands for search engine optimization.
However, these services cost money. You can do it on your own if you have the skill and have more time than you have money. Just keep in mind that money is more replenish-able more than time. In fact, you can’t get time back.
1. Monthly Retainer Fee
This is probably the most common one. SEO success is not something you can accomplish in just 1 month. In fact, the number one factor in ranking and marketing your web properties high value is consistency. Therefore monthly retainer is the most cost effective way to get the ball rolling.
So how much does SEO cost per month? It depends on the size of your business, your target market (using SEO cost per keyword) and a host of few other things. Monthly SEO packages gives you the best R.O.I. See more of the factors below.
2. Time
Obviously, it takes time to create and publish a piece of online content. More importantly, it takes time to rank them in the search engine results. The activity or set of activities require proper reporting and tracking by a skillful SEO professional. This factor will and should affect certain SEO package prices.
3. Skills
Skills as a factor can vary from one agency to the other. It can vary from one account manager to the other. For us, the ultimate skills is with a professionals who forever remain student of the search engines algorithms.
There are basic skills such as quality content creation, on-page optimization and link building. But there also skills related to proper in-bound link and web property architecture. These can determine the range in an SEO price list.
4. Quality
Some SEO marketing companies take on everybody and deliver low quality services. Others pre-qualify who they accept as a client because they will deliver quality on-going services. These are separate business models and the one you choose can affect cost.
5. Royalties
I like to think of a business in terms of royalties. Consider this. If 3 years from now your SEO efforts is generating 3 high ticket clients ($1,000 or more value) per day on autopilot, how much would you be willing to pay your SEO agency in royalties from each client.
6. Equities
If your SEO agency was a equity partner in your business, what percentage of your company would you be willing to trade in exchange for 3 new clients coming in daily perpetually? How much is would that percentage be worth in dollars in your company. As you can see, this all comes down to having a pipeline of new clients and market domination. It’s worth everything.
7. Hourly Employee in India…
Sure you can hire a kid in India to do this activity for you. It will be cheaper but be mindful that you always get what you pay for. However, if you learn the skills of SEO yourself, it can be a great cost hack.
You can learn it, create a checklist and hand it to a remote employee at $4 per hour. You will have to micromanage at some level and at least know how to create, track and read reports. To hire someone on ground will cost you $100 or more per hour.
If you want to learn the skills of SEO and how it will pump free traffic, free leads and endless new clients signups through your business, attend my free class:
►►► http://olatux.com/mastermind
ABOUT YOUR HOST ::::|
Ola “Tux” Abitogun is the Creator of myEmpirePRO. He became a FULL TIME entrepreneur in October 2006.
He is a computer engineer and an engineering management graduate from New Jersey Institute of Technology; (NJIT) class of 2004/5. He was born in Dallas Texas and raised in Nigeria by his Nigerian parents. He considers himself a proud Nigerian American.
Today, he is a marketing addict, trainer, marketing and business consultant, real estate investor and all around serial entrepreneur. Most importantly, he is husband and father to their 2 Boys. The professional work he is mostly proud of is personally helping 1,000+ entrepreneurs around the world reach greater heights in their careers.
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